Kohler Porcelain Thrones App Concept
Software: Photoshop, Adobe XD
Project: To create an app as part of a marketing campaign for a company of our choosing.
Process: The inspiration for my app was the artistic bathrooms located in the John Michael Kohler Arts Center in Sheboygan. With that as my foundation, I played off the slang for toilet (porcelain throne) to create a regal yet humorous app that encourages users to take photos of their ‘crappy’ bathrooms for a change to win a bathroom remodel by Kohler. This campaign would raise brand awareness while also showing that Kohler can poke fun at itself even if it is a luxury brand.
To advertise the app and emphasize how Kohler is a coveted brand that creates designer toilets, I created posters, a billboard, a landing page, and a social media campaign centered around the idea of art thieves and a toilet heist. The ad campaign uses the same branding as the app to give it a cohesive, luxurious, and humorous feel.